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Because the best gifts help them show up for every mile, all year long
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Bonk Breaker Energy Chews
Sour Blue Razz Berry
Skratch Labs Hydration Sport Drink Mix
Lemon + Lime
KiZE Bar
Oatmeal Chocolate Chip
Avanza
A Body Block to Fight Friction
UCAN Energy Gel
Strawberry Banana
GU Energy Gel
Birthday Cake
Untapped Energy Gel
Mint Untapped
Skratch Labs Hydration Sport Drink Mix 20 Serving
Apple Cider
GU Energy Gel
Pumpkin Spice
Moementous Vital Aminos
30 serving
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Why you'll love us
We're blazing a trail towards a more inclusive and user-friendly philosophy of sports nutrition, where every goal, no matter the size, is celebrated.
All athletes welcome
All athletes welcome
No gatekeeping here. No matter your pace, goals, or experience level, we believe everyone deserves to have the resources to fuel good.
Vetted products and single serves
Vetted products and single serves
No more wading through 1000's of products that all look the same. We've narrowed it down to the best of the best. Plus, you can try them in singles serves to find what works for you.
One place for everything
One place for everything
Save time and get all your favorite fuel PLUS all the snacks and nummies to crush the day delivered to your door!
We help you stick to a plan
We help you stick to a plan
Sticking with a nutrition plan is so much easier with our autoship program. You'll get easy, repeat deliveries and sweet savings every time.
Happy athletes guaranteed
Happy athletes guaranteed
If you’re not absolutely loving your Fuel Goods experience, we'll make it right - no questions asked.
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We're Parents Again!
We did it. We're proud parents to another RunnerBox. She arrived December 1st, weighed exactly 1 pound 12 ounces and immediately became our favorite child. We could gush, but we're trying to play it cool. (I lied. We're going to gush.) Here's everything inside: Bonk Breaker Sour Blue Razz Chews.Like Sour Patch Kids with a sports science degree. Utterly dangerous. We’re all pretending we don’t eat them recreationally. Fuel Goods Ear Warming Headband.We haven’t taken it off since November. Unsure if it’s a running accessory or a seasonal personality trait. Formula 369.Carbs with main-character energy and a price tag that doesn't require you to sell a kidney. Trulean Wellness Shot x 2.The only reason any of us are upright in winter. Maurten 100 Gel.The legend itself. Courteney finally manifested it into the box through sheer willpower (and maybe the accent). Maurten Solid 160.Astronaut packaging on the outside. Rice Krispie rocket fuel on the inside. Trail Butter.We said “winter fuel” — Trail Butter said “I will become your entire personality.” Modern Oats.Cold mornings demand warm carbs. This one is keeping morale alive. GFB Cherry Hazelnut Bites.Gone instantly. As in: “We bought a lot” → “Where did they go?” → Michael avoids eye contact. Muscle Rehab Epsom Salt Soak.Proof we care about your legs after winter miles try to emotionally sabotage you. Momentous Whey.Clean, smooth, not chalky. Basically the apology winter owes your muscles. And that’s not even scratching the surface. We're loving combos like: Trail Butter + Modern Oats = cozy-carb perfection. Maurten + Formula 369 = your no-bonk winter flex. The headband + epsom salt baths = the only reason we still run outside in the cold. Honestly? We crushed it with this box. (Okay fine — it was mostly Courteney.) You can find it HERE. Fuel on,Laura & Courteney P.S. Want even more box building BTS? Follow us on Instagram or TikTok for the unfiltered Fuel Goods story.
Learn moreThe Only Gift Guide Runners Actually Want You to Read
Whether you’re masterminding subtle hints for your own wish list (wink, wink) or hunting for the perfect gift for the runner who has literally everything, don’t sweat it—we’ve got you. These are the gifts they’ll actually use, love, and will probably brag about on their next group run. Spoiler: you won’t find shoes here. Why? Because shoe shopping for someone else is a one-way ticket to Gift Fail City unless they already told you exactly what they want. (And if they did, what are you doing here?) Think essentials, game-changers, and just the right amount of fun to keep them crushing miles (and looking good doing it). For the Runner Who Has It All The RunnerBox Starting at $34 Yeah, we’re tooting our own horn here. But when Runner’s World says you’re the best, you don’t argue—you just deliver. Curated gift box for for any athlete on your list? Check. Subscription for the gift that keeps giving? Double check. Trust us, this will have them smiling faster than their GPS finds satellites. For the Runner Who Likes to Stands Out A Sprints Hat $32 Find me a runner who doesn’t want a Sprints hat, and I’ll drop and give you 20. These hats are vibes. Lightweight, comfy, and so fun they might just outrun everyone—just to show it off. For the Runner Who’s Always Injured Maji Foot and Calf Massager $24.95 If you’re tired of hearing, “Can you rub my feet?” after every long run, here’s your solution. This massager is so good, you’ll probably never hear that question again. Win-win. For the Runner Who is Rough Around the Edges Avanza Cream for Rough Feet $24 No more “Why do my heels sound like sandpaper?” or “Is this just how feet are now?” Just smooth, soft magic, baby. Foot-care game = leveled up. For the Chocoholic Runner FlavaNaturals Performance Chocolate $5 It's chocolate that makes you a better runner. (OK, the “makes you a better runner” part isn’t technically verified, but it’s chocolate and it's good for you, so does it even matter?) For the Runner Who Always Gets Sick TruLean Greens and Wellness $1.80/sigle (great stocking stuffer) or $54.99/bag What’s the one thing runners want more than PRs? To NOT get sidelined by a cold. This greens + wellness combo is the superhero they didn’t know they needed for a sniffle-free winter. For the Picky Runner A Fuel Goods Gift Card Starting at $25 Because the best gifts are the ones that don’t require a gift receipt. Let them pick for themselves—they’ll thank you with every perfectly fueled mile. From stocking stuffers to next-level surprises, this guide is your ticket to winning the holiday gifting game for every runner on your list. Now, let’s make their miles merry and bright!
Learn moreBest Cycling Gels: Your Guide to Fueling Smarter on the Bike
Ever felt that sudden, crushing fatigue halfway through a ride? That heavy-legged, fuzzy-brained moment when you realize you've completely bonked? You're not alone. The best cycling gels can help. Consistent fueling is one of the easiest ways to improve your cycling performance. But how? Science-backed cycling gels are your friend!. This guide breaks down what makes an effective gel, what to look for, and how to fuel smarter in the saddle. What Are Cycling Gels and Why Should You Use Them? Energy gels are basically a super-concentrated shot of carbs — your body’s go-to fuel source. When you’re pushing it at medium or high intensity, your body munches on its stored carbs, called glycogen. But guess what? After about 60–90 minutes of hard riding, that tank starts to hit “E,” and you begin to slow down. Carb gels swoop in like a superhero. They deliver a lightning-fast burst of energy that your stomach can suck right up and ship straight to those hard-working muscles. Plus, they’re ultra-portable, you barely have to chew them, and they’re easy to digest — a massive win when you're crushing the pedals. The Fueling Numbers When cycling, how many carbs you need per hour depends on the intensity and length of your ride. The old-school “30–60g/hour” rule is still a good starting point, but endurance science — and countless bonk-free riders — now back a higher range for longer or harder efforts: 30–60g/hour: Great for shorter spins or endurance rides under 2 hours. 60–90g/hour: The sweet spot for most cyclists training or racing 2–4 hours. 90–120g/hour: Advanced fueling for long races and back-to-back efforts — but only if you’ve trained your gut to handle it. Pro tip: Your stomach is just as trainable as your legs. Start with smaller amounts and work up to higher carb intake over a few weeks of training. A single energy gel typically delivers 20–25g of carbs, making it an easy building block toward those hourly targets. Combine gels with other fuel sources — like chews or carb-rich drink mixes — to customize your intake and keep energy steady. How to Choose the Best Cycling Gels Finding the top cycling gel for your body comes down to a few factors: Carb Count and Ratio: The Power Punch The main purpose of an endurance gel is energy, so look at the total grams of carbs per package. Stop the bonk in its tracks and refuel ASAP with the biggest carb hit. Also, check the carb type. Pro-level gels mix glucose (or maltodextrin) with fructose. Why? This dynamic duo lets your body soak up way more energy (up to 90g an hour!) compared to glucose alone. A ratio of around 2:1 (glucose:fructose) is the gold standard for long-distance fueling. Texture: Slurp or Sip Some cycling gels are thick, so you’ll need a good gulp of water to wash them down. Look for thinner and more watery isotonic gels if you’d rather just slurp and go. Tolerance: Tummy Testing Although high-quality gels use gut-friendly ingredients, every cyclist’s stomach is different. Try out different options while training to find out what works best for you. No regrets: Never try a new gel on race day!. Caffeine vs. No Caffeine: Cruise or Boost Need to crush a hill or power through the final miles? A gel with 25mg–100mg of caffeine can be a game-changer. Strategic power tip: Most riders stick to non-caffeinated options for the main part of the ride and save the caffeinated heroes to pack a punch for the finishing stretch. Dietary Requirements: Everyone’s Included Need something specific? Gels suit almost every requirement: gluten-free, vegan, nut-free, organic, sugar-free, and more. Fueling should be easy for everyone! Taste: Happy Mouth, Happy Ride! If it tastes bad, you won't use it — it’s that simple. From fruity explosions and creamy vanilla to rich chocolate and flavor-free options, find a taste you genuinely enjoy. Top Picks: Popular Carbohydrate Gels for Cycling Although the best cycling gel for you comes down to personal taste and other must-haves, best-sellers include: Product Total Carbohydrate Ingredients What Athletes Love Best Use Case Maurten GEL 100 / Maurten GEL 100 CAF 100 25g Water, Glucose, Fructose, Calcium Carbonate, Gluconic Acid, Sodium Alginate (Caffeine in caffeinated version) Hydrogel technology for easy digestion, no water needed, complies with varying dietary requirements, caffeinated version available Intense training and races Precision Fuel - PF 30 Gel 30g Maltodextrin, Water, Fructose, Gelling Agent (Pectin), Acidity Regulator (Citric Acid), Calcium Lactate, Preservative (Potassium Sorbate) High carb content, no water needed, light flavor Intense training, long rides Carbs Fuel Energy Gel 50g Water, Maltodextrin, Sucrose, Fructose, Acidity Regulators (Citric Acid, Sodium Citrate), Sodium Chloride Easy to carry, affordable, high carbs Training Huma Plus - Strawberry Lemonade 21g Grape Juice Concentrate, Brown Rice Syrup, Lemon Juice, Strawberry Puree, Water, Powdered Chia Seeds, Strawberry Concentrate, Sea Salt, Coconut Water Powder, Natural Caffeine Flavor, all-natural ingredients Training, long rides Fueling Strategy: Tips for Using Energy Gels on the Bike Want to get the most juice out of your pocket fuel? Follow these three golden rules: Fuel early and often: Take your first gel about 45 minutes into your ride. After that, aim for one every 30–45 minutes, depending on the carb count of your other fuel sources. Hydrate: Unless you're using an isotonic gel, always chase the gel with a few big swigs of water or a sports drink. Train your gut: We’ll say it louder for the people in the back: Never try a new gel or flavor on race day! Your stomach deserves a rehearsal, too! Find Your Best Cycling Fuel The best cycling gel for you tastes good, doesn’t upset your stomach, and reliably delivers the boost you need, when you need it. Use My Fuel Finder for free, personalized recommendations, and find your best cycling gel mate that makes you feel strong, energized, and ready to power through the distance. Or to get easy, curated fuels handpicked by the pros delivered every other month — shop the RiderBox.
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